Trucking companies face many challenges, not the least of which is determining when their fleet will need servicing. Maintenance can cost time and money for a fleet, not to mention the danger that can occur to drivers if a vehicle breaks down away from a facility to service it. Those are the challenges that Armatics was designed to help with.
And so I designed the logo and stationery for Armatics to help with their challenge – to consistently present themselves as knowledgeable about the industry, and help tell their story, which on first look could seem a little complicated.
Besides the samples shown here, I also created an Armatics Prezi Prezi presentation to help tell their story in detail (which includes the animated logo here). Note: this will require the Flash plugin.